Guy Life Coaching was established January 24th 2025. The idea was conceived of in 2020 but required research, education, and analysis to lay the platform.

The mission is to provide a simple, budget, online life coaching service based from New Zealand. It’s specialized for men, but available to all (because I do not like to exclude anybody, and if you think I can help you I’d like to try).

The fundamental philosophy is that you are the expert on you, but sometimes you need the right space and tools to work out where you are and where you want to go. I aim to provide that space and find the right tools with you.

The purpose is to promote positive change. The proof of purpose is to donate 50% of any profits to Men’s Health Research or organizations/charities that aim to support Men’s Health each December.